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Diagramming, UX Planning

How Empathy Maps Can Revitalize Your UX

Is your website failing to impress your users? If so, it might be time to focus on improving your user experience. Typically, that means user research in the form of usability testing, focus groups, and direct-request feedback. But sometimes, that just isn’t enough. While there are many ways to learn about your user, communicating what you’ve learned to everyone on your team can be more of a challenge.

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August 15, 2018

UX Planning

How Much Should You Pay for a Web Design?

You or your organization know it’s time to design or redesign your website. But what can you expect for these types of costs in 2018? Whether you choose a DIY platform or a professional designer, the costs and benefits vary for each and a process should be considered to make the right choice.

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August 2, 2018

UX Planning, Website Architecture Strategy

Here’s How to Keep Your FAQ Page from Becoming A Graveyard

Are you thinking of including an FAQ page on your next website project? There’s a good chance you are. The frequently asked questions page is a common feature of many websites - regardless of the industry. They serve as a single place for a website user to find answers to all the common questions they might have about your product, services, organization or other relevant topics. They make it easy for website users; but unfortunately, they are seldom executed correctly.

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June 12, 2018

Creating a User Flow, UX Planning

10 Ways Site Flows & User Flows Are Both Different and Similar

Did your last website project start with a diagram? If not, it should have. Diagrams are at the core of effective website planning, yet they are often overlooked. Whether it is a site flow or a user flow, these visualizations help website teams understand how a website will both look and work, and are essential to creating any UX website.

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May 9, 2018

UX Planning, Website Architecture Strategy

Chatbots: A New Website User Experience

Your site is a collection of information built upon a defined Information Architecture, making it easy to navigate through. However, if you don’t know what content you have, it’s hard to put together a useful architecture. Whether you’re creating something from scratch or redesigning an existing site, completing a content audit will help you take stock of all of the information you need before you begin assessing IA.

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April 25, 2018

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