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User Experience, UX Design

Designing Buttons for the Web – Guide & Examples for 2020

Buttons on the web are an integral part of user experience. Their goal is to inspire conversion and action from the person on the other side of the screen. But when they’re not implemented well - either in design or copy - they may not be getting any attention at all. As a user experience (UX) professional, it’s important to know how to best design buttons for the web in 2020.

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January 6, 2020

User Experience, UX Design

A Guide to Typography Design for the Web

When you’re planning a website, it’s easy to get lost in the details. Between the architecture and the color palette, there’s a lot to think about – especially if usability and the user’s experience is your primary concern. However, you shouldn’t overlook the importance of typography. When done correctly, it can lead to a more immersive experience and improve readability. Plus, with plenty of options to choose from, finding the perfect typography design is easier than ever before

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January 17, 2020

User Experience, UX Planning

What Does Digital Customer Experience (CX) Really Mean?

Like it or not, most of us are online customers now. So it's more important than ever for businesses to deliver a stellar digital customer experience (CX). But what exactly does that mean? One key issue is how your customers perceive their interaction with your business. Every single message, link click, phone call and other connection counts. Digital customer experience isn't just about customer service; it's everything.

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October 2, 2019

Content Planning, Content Planning Guide

How & Where to Hire Freelance Writers

Content marketing is huge. In 2018, 91% of B2B marketers used content marketing, and 82% of B2C marketers found it to be a key strategy for success. And yet, 60% of people find it difficult to create content consistently. Even if today’s theme is, “everybody’s a writer”, that doesn’t make everybody a good writer. It doesn’t mean that everybody’s content is going to produce results for your business, like generating leads or converting prospects.

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September 17, 2019

User Experience, UX Design

Best Sketch Wireframe Kits to Get Your Project Started

You’ve pushed through discovery: user research, stakeholder input, content audits, and more. Now it’s time to put the information architecture together in a responsive design that meets the needs of a hungry audience. Wireframes are not a new concept in this world. Wireframes set the stage for any final product or invention. Blueprints for homes and buildings serve as wireframes; in prototyping for products, they’re often displayed in three-dimensional formats, like with computer-assisted design (CAD) drawings.

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August 28, 2019

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