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UX Analytics

How to Create Actionable Results with Usability Reporting

Creating a website project with a great user experience is much more than testing and designing. There’s also that critical step in between the two; when you interpret those test results and use them to make highly useful sites. Usability reporting is the process of delivering your test results to other designers, key decision makers and anyone else directly involved in the creation of the final project.

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April 10, 2018

UX Analytics

Top 5 Web Analytics Tools Great for UX

Improving the user experience of a web project requires data and lots of it. You need to know what the user wants if you plan to create something that entertains or moves them to action. Great user experience is what separates a high-converting website from a mere website with a lot of visitors. Therefore, improving UX should be at the forefront of every web designer’s brain.

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February 28, 2018

Website Architecture Strategy

How Large Web Design Firms Plan Websites

The process of planning a website is often long and arduous. For large web design firms, it doesn’t get any easier. When you are part of a design firm, the projects are larger, as are the numbers associated with completing them. That includes the number of people involved in the websites’ creation. Suddenly, the skill set needed to plan websites shifts in priority from an understanding of information architecture to above average interpersonal skills.

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February 21, 2018

Website Architecture Strategy

Help Center Info Architecture – The Who, What, When, and Why

If you think your help center is merely a collection of articles, now is the time to upgrade your thinking. A well-organized knowledge base can help your audience not only find the information they need but also stay engaged with your website longer. It’s more than the answers you provide, it’s about how you provide those answers.

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January 24, 2018

UX Design

Design Better With These UX New Year’s Resolutions

Usability is not a trend, it is a necessity. If you aren’t already ensuring that your digital content is easy to navigate you should start now. It doesn’t have to be hard. There are plenty of UX strategies that make the process of creating user-focused experiences easy. It’s all about knowing what they are and deciding to use them.

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December 27, 2017

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