About Sharon Hurley Hall
Sharon Hurley Hall is a professional writer and blogger. Her work has been published on Jilt, OptinMonster, CrazyEgg, GrowthLab, Unbounce, OnePageCRM, Search Engine People, and Mirasee. Sharon is certified in content marketing and email marketing. In her previous life Sharon was also a journalist and university journalism, lecturer! Learn more about Sharon on SharonHH.com or connect with her on LinkedIn.
3 articles
User Personas: 4 Examples That Illustrate What Makes Persona Development Effective
If you don’t know who you are designing for, how can you make sure that your UX design is relevant? This is exactly why user persona development to help refine… Continue readingApril 22, 2020•8 min read
What Does Digital Customer Experience (CX) Really Mean?
Like it or not, most of us are online customers now. So it's more important than ever for businesses to deliver a stellar digital customer experience (CX). But what exactly does that mean? One key issue is how your customers perceive their interaction with your business. Every single message, link click, phone call and other connection counts. Digital customer experience isn't just about customer service; it's everything. Continue readingOctober 2, 2019•11 min read
Getting Started With Building UX & User Flows for E-commerce
If you're going to build a successful e-commerce site, then you need to focus on what users want. If you don't, then even if you get plenty of traffic, you lose money because of uncompleted sales by disgruntled visitors. If you want to avoid that scenario, then it's important to think about user flows to help design a better overall user experience (UX). This topic can often be confusing, so we're going to break it down. Continue readingJuly 31, 2019•10 min read