User Experience (49 articles)

  • lower exit intent

    How to Lower Your Website Exit Rate

    Nowadays, websites much do much more than just look good. They must also perform. One way to measure the performance of a website is with its exit rate. Unfortunately, many people do not know what an exit rate is, or how to lower it. The first thing to understand about the exit rate is that it is not the bounce rate. The bounce rate represents the frequency of times that a user landed on a particular page and left from that same page. Bounce rates potentially denote an unhappy site visitor, someone who landed on a page and had no interest to visit any others.Continue reading

    Nov 03, 20175 min read
  • Podcasts for Webdesigners

    3 Best Podcasts for Every Type of Web Designer

    Whether it’s a podcast dedicated to website architecture or one focused on branding through web design, you are sure to find something that helps grow your knowledge. It’s also easy to find the perfect one to fit into your life, as podcasts can vary in lengths and frequency. Listen to a 30-minute show on your daily commute, or settle in for a longer episode over an extended lunch. However you choose to listen, you are sure to find something you like. Below are three of the best podcasts for web designers of all types.Continue reading

    Jul 26, 20174 min read
  • target audiences and user personals

    You Can be Anything but Not Everything

    When designing with the user in mind, it can be tempting to try and please everyone at the same time. While it may seem efficient or even practical to meet every possible need, in reality it’s not the best way to approach web design. Instead of going after all potential users, it is much better to have a targeted audience. Let’s discuss why and how.Continue reading

    Jul 12, 20174 min read
  • Cards - Your Ace In The Hole

    Cards: Your Ace In The Hole For A Winning User Experience

    When it comes to User Experience, cards are an excellent medium for consolidating and communicating user information. The ability to both customize and re-ordering cards, based on the user’s personal preferences and behavior patterns, makes it easy to create a satisfying User Experience (UX) for everyone involved. Many people think of playing cards when you mention the word ‘cards’; but generally speaking, cards have been an information dissemination device for many years. We’ve used business cards and trading cards to quickly share information in an attractive and easy-to-digest way. The cards used in website design are based on the same principle.Continue reading

    Jul 05, 20173 min read
  • How To Clean Your Website Of Unnecessary Clutter

    How To Clean Your Website Of Unnecessary Clutter

    You’ve probably heard the saying, ‘less is more’ but have you given any thought to how to apply that truism to your website? Sure, you want to create a well- designed site, but you also need to balance your design with something that will actually serve its purpose. Especially when talking about things such as landing and intro pages there is a thin line between busy and clean. In this blog post, I’ll discuss some ways to not only recognize clutter in your UI, but also stop it in its tracks.Continue reading

    Jun 07, 20174 min read
  • Want Better Service Quality? Start by Improving the Customer Experience

    Want Better Service Quality? Start by Improving the Customer Experience

    If a website or mobile app is designed to help users do something — whether for business, pleasure or information, shouldn’t it, by definition, benefit that user? Most designers are aware of this principle; however they still struggle with utilizing it. Service quality, as a result, has become a relevant measurement of the success of a website or app. Service Quality is heavily based on the customer’s experience. The customer determines whether or not the service they received satisfied their initial expectations. Their experience will be what they base it on. If you want your customers to report better Service Quality, give them the experience they are looking for.Continue reading

    Apr 26, 20174 min read
  • Creating User-Friendly Navigation on a Pageless Website

    Creating User-Friendly Navigation on a Pageless Website

    If you’ve been on any websites the last couple of years, you may have noticed the popularity of pageless websites. It wouldn’t be a surprise, because these endlessly scrolling websites have been called the future of website design. Their pros and cons have been discussed from many points of view, including the technical considerations of page load time, their effect on SEO, and their low-maintenance. User experience, however, is an entirely different consideration.Continue reading

    Apr 14, 20175 min read
  • planning strategies

    Starting a UI Project with the UX in Mind

    When designing a user interface, it’s easy to get lost in the process and forget about the end user. Even though the user interface is designed to create a connection between man and machine, many of us instead focus on the machine rather than the man.Continue reading

    Mar 17, 20172 min read