Recent articles
User flow vs sitemap: the difference between sitemaps & user flow
User flow vs. sitemaps. They have such similar sounds when you think of them in the context of a site, but are they the same? What differences do they have…Continue reading
Apr 06, 2022•8 min readThe user flow diagram creation guide (with 3 examples)
Obstacle courses are great…if your intention is to play on one. They’re not so great when you’re navigating a website or app. In fact, there’s arguably no quicker way to…Continue reading
Apr 05, 2022•11 min readWhat is a new product development process? 7 step guide (2022)
Everybody’s heard at least one story of how people have stumbled onto a genius invention, product, or even discovered an idea that just fell into their lap, right? Well, even…Continue reading
Mar 22, 2022•17 min readAgile user story example: how to write user stories (template included)
Storytime! Ok, well, it isn’t that kind of storytime. User stories are a fun and easy way to collect information, requests, needs, wants, problem-solve, and more. But not just collect…Continue reading
Mar 04, 2022•10 min readMeasuring usability metrics: 6 test metrics & free scorecard
Measuring usability metrics in the new design of a product should be very high on your shortlist of things to do in the design process. We’re going to go over…Continue reading
Mar 03, 2022•12 min readSEO project management: how to manage SEO tasks effectively
Are your competitors outranking you? What does it take to make it to that coveted top spot on Google? Shoot, what if you’re not even showing up on the first…Continue reading
Mar 02, 2022•12 min readWhat is user story mapping? (Plus 3 story map examples)
How is it that some websites or apps just seem to work flawlessly? Every step, every interaction, every button, intuitively crafted, right where they need to be. While it’s not…Continue reading
Mar 22, 2022•7 min readWhat is product strategy framework? Examples & free template
We live in a truly incredible and innovative time in technology. Product strategy in the market, both physical and digital, have really hit the gas pedal in terms of the…Continue reading
Mar 22, 2022•13 min readInformation architecture vs sitemap what’s the difference?
Right off the bat, you should know that information architecture, or IA for short, and sitemaps are both crucial for your website’s success. To answer the big question you may…Continue reading
Apr 05, 2022•8 min readWhat is customer journey mapping? Create journey maps in 10 steps
How does a customer get from A to B in your business? No matter the industry and no matter what A or B is, your customer is always moving along…Continue reading
Feb 07, 2022•14 min read